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10 Steps to Sales Growth That Lasts

For nearly 20 years, Michael Shepherd has owned pizzerias under three different concepts in northwestern Ohio, including his most recent full-service shop, Six Hundred Downtown in Bellefontaine. He'll share sales-building tactics that have worked for him without the cost of expensive marketing campaigns. Using nontraditional marketing and outside-the-box thinking he's developed tools for getting a buzz in the community and turning regular customers and employees into effective spokespersons for his businesses. - See more at: